Even the most down-to-earth CEOs have eyes
Let’s be fair, we don’t see much imagery on industry websites. There’s a stereotype that people who make decisions in this business don’t need pictures. However, statistics proves this stereotype wrong. Websites with fully photographed catalogues and rich documentary are more successful. That’s because people can’t resist the power of a picture. That’s an opportunity for you.
“If I had asked people what they wanted, they would have said faster horses”.
— Henry Ford